Smoketown, LLC
Building disruptive brands that can change the world
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Our Approach

Smoketown is a brand strategy and design consultancy that helps brands and social enterprises realize their full potential to change the world.

We’re expert in consumer research and insights, design thinking, brand strategy, and innovation strategy and new product development.

Our team has deep experience: over 40 combines years of brand building.

Our Approach

Smoketown is motivated by a simple idea: empathy is powerful.

Empathy builds better brands & innovation pipelines.
Empathy inspires a more just & vibrant world.
Empathy makes clients feel valued & heard.

So that’s where we focus. We listen…exceptionally well.
We listen to you, to consumers, to the data. And that drives our strategy and design.

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What Our Clients Say

“The team at Smoketown was the first team that actually understood our needs and how to address them. They listen better than any consultant we’ve worked with.”  Founder & CEO

“The team at Smoketown was the first team that actually understood our needs and how to address them. They listen better than any consultant we’ve worked with.”
Founder & CEO

Esse is an early-stage brand trying to change the game in flavored water.

“Smoketown understood the nuances in our market positioning, helped articulate the brand story and mission, and put together a prioritized roadmap for next steps.” Founder & CEO

“Smoketown understood the nuances in our market positioning, helped articulate the brand story and mission, and put together a prioritized roadmap for next steps.” Founder & CEO

Sacred Serve is an early-stage brand of indulgent, nutrient rich, vegan gelato.

“After working with Smoketown, we walked away feeling more confident in ’why’ we’re doing what we’re doing and with clear guidelines that keep us in check when the inevitable shiny objects started flying at us!”  Founder & Fearless Leader

“After working with Smoketown, we walked away feeling more confident in ’why’ we’re doing what we’re doing and with clear guidelines that keep us in check when the inevitable shiny objects started flying at us!”
Founder & Fearless Leader

Doughp is a raw cookie dough shop in the Bay Area, Las Vegas and, soon, national.